IMPORTÂNCIA DA METODOLOGIA BIM NO PLANEJAMENTO ESTRATÉGICO E FINANCEIRO DE OBRAS DE ALTO PADRÃO RESIDENCIAIS

Abstract

This study examines the application of Building Information Modeling (BIM) in the strategic and financial planning of high-end residential construction, highlighting its benefits, challenges, and impact on the Brazilian market. BIM is presented as a collaborative methodology that integrates different construction disciplines into a digital model, enhancing efficiency and reducing costs.The results show that BIM improves project compatibility by minimizing rework and unforeseen expenses. An analysis of 370 projects for a residential building in Goiânia identified 187 incompatibilities that, without BIM, could have negatively impacted the schedule and budget. The adoption of BIM enabled significant savings, optimizing resources and mitigating delays.Despite challenges such as the need for training and standardization, the study concludes that BIM is a strategic tool for the sector, especially in high-end developments where precision, sustainability, and quality are essential. The research underscores the importance of BIM adoption in Brazilian construction, highlighting its contributions to digital transformation and continuous improvement in the industry.